The Endo Gala
The Endo Gala is a charity event raising money for endometriosis awareness and research. They needed a website that would give the event credibility, communicate the cause clearly, and make it easy to donate or buy tickets.
We built a focused, elegant site that conveyed the seriousness of the cause while making the practical aspects, tickets, donations, event details, immediately accessible.
The design needed to balance emotional impact with practical functionality. We used clean typography, purposeful whitespace, and a refined colour palette that suited the formal nature of the event.
The structure prioritised the two key actions: buying tickets and donating. These were accessible from every page without overwhelming the storytelling.
The website gave the event a professional face that helped secure sponsors, attract attendees, and build trust with potential donors who had not heard of the cause before.
Having a credible website transformed the Endo Gala from a local event into something that felt established and trustworthy, critical for driving donations from people who were discovering it for the first time.
£11,453.67 raised for endometriosis research
Fundraising success driven by Molly Woodward, the wider team, supporters, and the event itself, with the website helping provide a credible online presence
Professional presence that helped secure event sponsors
Clear user journey from awareness to action
Mobile-optimised experience for social media traffic
Web Design Landing Pages Small Business Websites
Madill Digital builds websites for local businesses across the UK, including North Yorkshire. Email hello@madilldigital.co.uk.